Arlington Brewing Company Breaks Ground on New Brewery in Partnership with Haynes

ARLINGTON, Mass., Oct. 14, 2026 /PRNewswire/ -- Arlington Brewing Company is celebrating the groundbreaking of its new home at 15 Ryder Street in Arlington, marking the start of construction on a project nearly two years in the making. The brewery is partnering with Haynes, a construction management firm based in West Bridgewater, Massachusetts, to bring the new space to life.

The new space will feature a taproom, full-service kitchen, and outdoor beer garden, providing Arlington Brewing Company with a permanent home and a welcoming destination for the community to enjoy locally brewed beer, food, live music, and more. The brewery is expected to open in Spring 2027.

"Getting to this point has taken a lot of work, and we're incredibly excited to finally announce the groundbreaking," said Tom Allen, President and Head Brewer of Arlington Brewing Company. "We've spent the last several years building Arlington Brewing Company without a permanent home. Seeing this project finally become a reality is a pretty amazing feeling, and we can't wait to welcome people through the doors next spring."

Founded in Arlington, Massachusetts, in 2021, Arlington Brewing Company is committed to spreading joy through exceptional beer and authentic human connection. Led by longtime homebrewer and former engineer Tom Allen, the brewery produces flavorful, high-quality beers across a range of styles, including hop-forward IPAs, crisp lagers, traditional British ales, and seasonal specialties. The brewery's commitment to quality earned international recognition at the 2026 World Beer Cup, where its Trafford Ale received a Gold medal in the English Mild Bitter category.

The collaboration between Arlington Brewing Company and Haynes has established a strong partnership as the project moves into construction. Both teams are looking forward to bringing the brewery's new home to life and working together throughout the construction process.

About Haynes Group Celebrating our 25th Anniversary providing expert commercial construction management services, Haynes has offices in West Bridgewater, MA and Providence, RI. Founded in 2001 by brothers Mike and Bryan Haynes, Haynes has set a new standard for commercial construction by blending expert preconstruction & project management with a concierge-level client service experience.

About Arlington Brewing Company: Founded in Arlington, Massachusetts, in 2021, Arlington Brewing Company is committed to spreading joy through exceptional beer and authentic human connection. Led by longtime homebrewer and former engineer Tom Allen, the brewery produces flavorful, high-quality beers across a range of styles, including hop-forward IPAs, crisp lagers, traditional British ales, and seasonal specialties. The brewery's commitment to quality earned international recognition at the 2026 World Beer Cup, where its Trafford Ale received a Gold medal.

SOURCE Haynes Group, Inc.; Arlington Brewing Company

Share this article

Specialty practices are adopting dedicated software to track every referred patient from incoming fax to scheduled appointment.

NEW YORK, Oct. 14, 2026 /PRNewswire/ -- Medsender, the fax and referral management platform for specialty medical practices, today announced that more than 100 practices running ModMed® EMA now use Medsender to manage incoming referrals, 16 months after the company launched its EMA integration.

Every day, specialty practices lose referred patients they never knew they had. Faxes arrive unsorted. Referrals pile up. Staff spend hours processing documents by hand while referred patients slip through the cracks and book elsewhere. Medsender was built to fix that.

Specialists receive more than 100 million referral requests every year in the United States, yet only half of those referrals are ever completed. For specialty practices where referred patients make up a significant share of new patient volume, that gap hits the bottom line. Mismanaged referrals can cost practices up to 10% of their revenue, and most practices can't measure their losses until they have a system that shows them.

Medsender integrates directly with ModMed EMA to automate the complete referral workflow. Medsender's AI reads every incoming fax, identifies referrals, labels and categorizes each document, and routes it to the right person before anyone on the team touches it. Its AI agent can process referrals autonomously. Referral coordinators can work from a single dashboard that tracks every referred patient from fax to scheduled appointment, with everything synced directly to ModMed EMA.

"Specialty practices are running sophisticated clinical operations, but most of them are still processing referrals manually. Spreadsheets, sticky notes, stacks of unsorted faxes. Every referral that is not acted on quickly is a patient another provider trusted you with, and that patient ends up scheduling elsewhere. Reaching more than 100 ModMed customers in 16 months tells us the market has been waiting for a dedicated solution. We are just getting started," said Zain Qayyum, founder and co-CEO of Medsender.

For independent practices where growth outpaces headcount, Medsender closes the gap without requiring new hires. Front-office staff stop sorting faxes by hand and start working from a live, organized referral queue. Referral coordinators gain full visibility across every location, so referrals aren't overlooked, and patients aren't left unscheduled because no one had time to follow up. The result is faster referral processing, higher conversion rates, and a front office that can finally keep up with the volume the practice has worked hard to build.

The impact is measurable at practices already running Medsender alongside ModMed EMA. Anne Arundel Plastic Surgery and Dermatology, one of the largest plastic surgery and dermatology practices in the country, with more than 110 locations and 325 providers, is just one of them.

"Medsender created visibility into a significant referral flow that had been getting lost in manual processes and armed our teams with easy-to-use tools to quickly convert those referrals into appointments. One region increased its referral conversion rate from 20% to 62%, adding hundreds of new appointments per week," said Brittany Dimitri, director of operations support, Anne Arundel Plastic Surgery and Dermatology.

Practices using Medsender report up to 85% faster referral processing and two to three times more referred patients converting to scheduled appointments, without new hires. Practices can estimate what unscheduled referrals cost with Medsender's free Referral Leakage Calculator at https://medsender.com/referral-leakage-calculator.

Medsender's ModMed EMA integration is available to dermatology, plastic surgery, ophthalmology, orthopedics, gastroenterology, and ENT practices. Practices can book a 30-minute demo at medsender.com.

About Medsender

Medsender helps medical practices grow without adding staff. It's one integrated system that automatically processes every incoming fax, turns referrals into booked appointments through Agentic Referral Management, handles inbound patient calls, and helps practices recapture lost patients. Practices get full visibility from the first fax through to the scheduled appointment, with everything synced to their EHR. Medsender is HIPAA-compliant, SOC 2 Type II compliant, and integrates directly with ModMed EMA, athenaOne, NextGen, AdvancedMD, EZDERM, Tebra, and dozens of other EHR platforms. More than 1,000 clinics trust Medsender to manage their front-office workflows. Learn more at medsender.com.

Media Contact: gp@supremecomms.ai

SOURCE Medsender

Share this article

"We are excited to establish a presence in South Dakota, Alaska and New Mexico and deepen our commitment to the credit union movement," said Theresa Mason, President and CEO of ASI and ESI. "We look forward to building lasting relationships and helping these credit unions thrive for years to come."

"We're happy that South Dakota credit unions now have access to Excess Share Insurance. ESI gives credit unions another tool to attract and protect larger deposits while providing members with added confidence that their savings are safe and secure," said Joe Keller, President and CEO, Dakota Credit Union Association.

"We appreciate the opportunity to work collaboratively with ASI and ESI to bring additional deposit insurance options to New Mexico. Making Excess Share Insurance available gives credit unions greater flexibility and another way to protect their members while continuing to serve their communities," said Melia Heimbuck, President, The New Mexico Credit Union League.

With this expansion, ESI has a growing national footprint across forty-one (41) states and the District of Columbia, serving more than three hundred fifty (350) credit unions.

About American Share Insurance (ASI) and Excess Share Insurance (ESI)

American Share Insurance (ASI) is a member-owned share guaranty corporation licensed by the Ohio Department of Insurance that provides up to $250,000 of primary share insurance per member account. Its wholly owned subsidiary, Excess Share Insurance Corporation (ESI), has operated since 1993 and lets qualifying credit unions, both federally and privately insured, give members coverage above $250,000. Learn more at AmericanShare.com and ExcessShare.com.

SOURCE Excess Share Insurance

Share this article

PITTSBURGH, Oct. 14, 2026 /PRNewswire/ -- Allegheny Health Network (AHN) today announced that Nipun B. Merchant, MD, an internationally recognized surgical oncologist, researcher and healthcare executive, has been appointed chair of the network's Department of Surgery and its first surgeon-in-chief, effective February 2027.

The newly created surgeon-in-chief role reflects AHN's commitment to creating a more integrated model of surgical care across its growing network. Dr. Merchant's appointment as chair represents a broader investment in elevating the Department of Surgery to national prominence in patient care, education and research.

Dr. Merchant joins AHN from the University of Miami Health System and Sylvester Comprehensive Cancer Center, where his leadership spanned clinical care, scientific investigation and health system operations. He was the Alan S. Livingstone Professor of Surgery and served in senior leadership roles including Chief Surgical Officer, Executive Director of Perioperative Services and Chief of the Division of Surgical Oncology. He was also Sylvester's Associate Director of Translational Research and founding Director of the Sylvester Pancreatic Cancer Research Institute, roles that brought together cancer care, translational science and program development.

As surgeon-in-chief, Dr. Merchant will serve as the senior physician executive for AHN's surgical enterprise, providing strategic oversight for surgical services across the network's hospitals and ambulatory surgery centers. As chair of the Department of Surgery, he will lead the department's clinical, academic and strategic growth, with a focus on recruiting and developing outstanding faculty, expanding advanced surgical programs, strengthening education, and building its research enterprise. Working closely with physicians, nurses and operational leaders, he will help drive improvements in quality, safety, and patient experience.

"Bringing a leader of Dr. Merchant's caliber to AHN represents a significant milestone for our organization," said Bethany Casagranda, DO, MBA, chief medical officer at AHN and president of Allegheny Clinic. "His exceptional record as a surgeon, researcher, educator and leader will help us build on the strength of our surgical programs, expand our research mission and bring highly specialized care to more patients across the region."

A leading expert in gastrointestinal, hepatobiliary and pancreatic cancers, Dr. Merchant has dedicated his career to advancing the diagnosis and treatment of some of the most challenging forms of cancer. His research has focused on the biology of pancreatic cancer, including studies of its tumor microenvironment, cell signaling pathways and novel therapeutic approaches designed to personalize treatment and improve outcomes for patients.

During his tenure at the University of Miami, Dr. Merchant helped develop one of the nation's premier multidisciplinary pancreatic cancer programs. He has a long-standing record of continuous funding from the National Institutes of Health (NIH), authored more than 250 peer-reviewed scientific publications, and translated laboratory discoveries into innovative clinical trials for patients with gastrointestinal malignancies. He also leads a National Cancer Institute-funded training grant that prepares the next generation of surgeon-scientists.

Throughout his career, he has held leadership roles with the American College of Surgeons, Society of Surgical Oncology, Society of Asian Academic Surgeons, National Comprehensive Cancer Network and National Cancer Institute.

"I am honored to join AHN at such a pivotal time in its growth," said Dr. Merchant. "What drew me to AHN is the opportunity to build on an outstanding clinical foundation and create something truly distinctive across an integrated health system. I look forward to working with colleagues throughout the network to shape a Department of Surgery where exceptional patient care, education and discovery reinforce one another, and to develop the people and programs that will define the next chapter of surgery at AHN."

Dr. Merchant succeeds David Bartlett, MD, Director of the AHN Cancer Center and President of the Allegheny-Singer Research Institute (ASRI), who has served as Interim Chair of the Department of Surgery during the national search process.

"AHN is deeply grateful to Dr. Bartlett for his leadership, stewardship, and unwavering commitment to the department throughout this important period of transition. His guidance helped maintain the department's strong momentum while continuing to advance AHN's clinical, research, and academic missions," Dr. Casagranda said.

About Allegheny Health Network

Allegheny Health Network (AHN.org) is an integrated health care delivery system serving the greater Western Pennsylvania region. The network is composed of 16 hospitals, ambulatory surgery centers, Health + Wellness Pavilions, an employed physician organization, home- and community-based health services, a research institute, and a group purchasing organization. AHN provides patients with access to a complete spectrum of advanced medical services, including nationally recognized programs for primary and emergency care, cardiovascular disease, cancer care, orthopedic surgery, neurology and neurosurgery, women's health, diabetes and more. AHN employs approximately 27,000 people, has 3,000 physicians on its medical staff, and serves as a clinical campus for Drexel University College of Medicine, Lake Erie College of Osteopathic Medicine and Duquesne University Nasuti College of Osteopathic Medicine.

SOURCE Allegheny Health Network

Share this article

Customer Notifications Sent This Morning to 25,000 Additional Customers Now In Scope; 7,300 Customers Removed from Scope of Event

Oakland, Oct. 14, 2026 /PRNewswire/ -- Pacific Gas and Electric Company (PG&E) continues to monitor a potential dry offshore wind event forecasted to start Wednesday evening, October 14, lasting through Saturday morning, October 17. This is a statewide fire weather event, and the National Weather Service has issued a Red Flag Warning for parts of Kern County, primarily around Lebec, as well as a Fire Weather Watch extending from Bakersfield across the southern plains from San Luis Obispo to Santa Barbara.

PG&E's potential Public Safety Power Shutoff (PSPS) event, forecasted from Wednesday evening through Saturday afternoon, may impact approximately 88,000 customers. As weather conditions continued to evolve, the event scope has been updated, adding approximately 25,000 customers and removing approximately 7,300 customers.

PG&E is encouraging customers who may need additional support to contact 211 now to prepare for a potential power outage and learn about resources that may help minimize hardship. 211 support is available before, during and after an outage, including assistance for customers who rely on power for medical needs, have a disability or have other needs. Call 211, text "PSPS" to 211 or visit 211.org today to get connected with available support

PG&E is planning to open more than 40 Community Resource Centers across 23 counties to provide support during the potential PSPS event. Visit PG&E Outage Center - Ways We Can Help to find the location nearest to you. Each center offers ADA-accessible restrooms, device charging, Wi-Fi, blankets, air conditioning, bottled water, snacks and other supplies.

Potentially Affected Counties

Customers can look up their address online to find out if their location is being monitored for the potential safety shutoff at pge.com/pspsupdates.

88,000 customers across the following 29 counties, including approximately 5,500 Medical Baseline customers, and six Tribal governments may be impacted.

For more information and resources visitwww.pge.com/pspsupdates.

About PG&E

Pacific Gas and Electric Company, a subsidiary of PG&E Corporation (NYSE:PCG), is a combined natural gas and electric utility serving more than 16 million people across 70,000 square miles in Northern and Central California. For more information, visit pge.com and pge.com/news.

SOURCE Pacific Gas and Electric Company

Share this article

Toro's first dedicated stand-on blower plus a redesigned GrandStand® HDM+ on display at Equip Expo

BLOOMINGTON, Minn., Oct. 14, 2026 /PRNewswire/ -- Toro is standing up to the commercial landscaping industry's toughest productivity challenges at Equip Expo in Louisville, Kentucky from October 20-23, with the rollout of two new stand-on platforms designed to help crews do more with fewer operators.

The AeroMaster™, Toro's first dedicated stand-on blower, empowers landscape contractors to clear debris with more precision and speed than backpack or hand-held blowers. Plus, the popular stand-on GrandStand HDM+ gets a redesign that delivers increased power, agility and serviceability at a lower price tag to help landscape contractors combat rising operating costs without sacrificing efficiency.

"Designed directly with feedback from professional contractors, these new stand-on introductions put landscape pros in command of every job," says Jackson Gray, product marketing manager at Toro. "By pairing high-volume power and operator comfort with superior terrain visibility, these new stand-on machines give contractors a versatile way to get more jobs done in their day — with fewer interruptions."

AeroMaster™ 8100 CFM Stand-On Turbine Blower

Designed with Toro's proven turbine technology, the AeroMaster produces the highest CFM in its category, delivering up to 30% more airflow* than competitors in the space. At 8,100 effective CFM, the AeroMaster easily moves wet, stuck-on debris, making large cleanup jobs in the spring, fall or after storms fast and manageable.

The clutched turbine design allows the operator to quickly disengage the blower without shutting off the engine, keeping debris from blowing into unwanted areas. For even greater precision, intuitive fingertip controls allow the operator to move the nozzle 180 degrees seamlessly, making it easy to adjust airflow direction on the fly to push debris away from hardscapes, fence lines, and flower beds.

The nozzle itself is built for flexible job-site durability, flexing on impact instead of cracking, so it holds up against the daily abuse of curbs, trailer ramps and commercial cleanups. When it is time to move to the next job, the flexible nozzle flips up for easier transport and a smaller footprint on the trailer. Additionally, the AeroMaster features a toggle front axle engineered to pivot smoothly over uneven terrain, minimizing machine vibration and enhancing operator comfort throughout long shifts.

GrandStand® HDM+ Stand-On Mower

Toro's GrandStand Heavy-Duty Mini is getting a massive upgrade and a new — lower — price. The new GrandStand HDM+, available in 32-inch and 36-inch models, delivers a suite of major enhancements, including upgraded maneuverability, easier maintenance, and the highest horsepower in its category with a more accessible price.

Where competing compact mowers often compromise power and finish to meet a lower price point, the HDM+ combines a high-performance Kawasaki FX651V engine, Toro's legendary TURBO FORCE® cutting deck and strategic, oversized front casters to ensure unmatched cut quality without sacrificing performance.

Designed for contractors seeking stand-on efficiency in tight areas, the HDM+ maintains a narrow footprint that navigates gated entries and tight property boundaries with ease. The oversized 13-inch x 6.5-inch front casters pivot smoothly to give operators enhanced maneuverability and a comfortable ride while protecting delicate grass from compaction and turf tear.

The HDM+ is engineered for maximum uptime and reliability with tool-less access panels to the back of the mower, allowing technicians fast access to the engine and transmission components.

Horizon360® Business Management Software

Both machines are equipped to integrate seamlessly with Toro's business management solution Horizon360. This software helps landscape contractors drive more profits and increase business efficiency and effectiveness.

New features to the Horizon360 platform include:

- New Basic Tier: A new entry-level subscription option offers a lower-cost solution for contractors who only require essential management tools, such as streamlined invoicing and payment collection.

- Simplified Tracking Interface: The redesigned tracking page features a simplified interface that enables contractors to monitor their entire equipment fleet at a single glance.

- Enhanced Reliability: Updated tracking device firmware keeps equipment location and run-time data flowing continuously across all connected equipment.

- Upgraded Equipment Management: Refocused design efforts make setting up equipment, navigating fleet lists, and tracking preventive maintenance faster and more intuitive.

To see all of Toro's offerings in person, stop by indoor booth 7148 and outdoor booth 7600D at Equip Expo, or visit toro.com for more information.

About Toro

With roots dating back to 1914, Toro is a leading worldwide provider of innovative solutions for the outdoor environment including turf and landscape maintenance, snow management, rental and construction equipment, and irrigation solutions. Through a strong network of distributors, dealers, retailers and rental stores in more than 125 countries, Toro helps customers care for golf courses, sports fields, public green spaces, commercial and residential properties, construction sites and agricultural operations. More at: www.toro.com.

SOURCE Toro

Share this article

New rugged connectors combine power and signal contacts in a single compact interface for space-constrained applications

CAMBRIDGE, England, Oct. 14, 2026 /PRNewswire/ -- Bulgin, an Infinite Electronics company and a leading manufacturer of environmentally sealed connectors and components, has expanded its 6000 Series Buccaneer range with new hybrid circular connectors that combine power and signal connectivity in a single rugged connector. Developed to meet growing connectivity demands in smaller devices such as test and measurement equipment, sensors and control systems, the new connectors provide a compact solution while retaining the rugged performance of the existing 6000 Series.

The 6000 Series Hybrid Buccaneer features two central power contacts rated at 16 A, alongside 3 A signal contacts. Three configurations with two, four or six signal contacts give designers flexibility to meet specific application requirements. By combining power and signal in a single housing, the connectors reduce space requirements and eliminate the need for separate power and signal cable routing.

"Modern design demands a smaller footprint without compromising performance," said Mark Berry, VP of Product & Portfolio Management at Infinite Electronics. "The 6000 Series Hybrid Buccaneer is a testament to our team's engineering precision. We successfully integrated high-current power and signal channels into one sealed interface, giving designers a streamlined solution that withstands tough environments."

The new range retains the proven design and rugged performance of Bulgin's existing 6000 Series Buccaneer circular connectors, including the same 30-degree push/pull locking mechanism and panel-mount options. The connectors are IP68-rated and have been tested at a depth of 10 meters for two weeks, providing reliable protection in demanding environments. They have also undergone salt mist, dust resistance and thermal resistance testing.

The new devices will be on display at electronica, November 10-13, along with other solutions for data centers, energy, drones and industrial automation at the Infinite booth 241 in Hall A3.

For more information about the 6000 Series Hybrid Buccaneer, please visit the product page.

About Bulgin

Bulgin, an Infinite Electronics company, is a leading manufacturer of environmentally sealed connectors and components with more than 100 years of industry experience. The company manufactures a range of industry-leading rugged connectors, fuse holders, battery holders, switches and indicators designed for use in the most challenging environments. Headquartered in Cambridge, UK, Bulgin combines global reach with engineering expertise in the UK and US. Manufacturing is centred at its own facility in Tunisia, and it has an extensive sales and distribution network spanning 65 countries. Visit http://www.bulgin.com/ for more information.

About Infinite Electronics

Infinite Electronics powers a global portfolio of specialized connectivity companies that design, manufacture and deliver reliable, engineered solutions worldwide. Built as a unified platform for speed, scale and reliability, the company combines shared infrastructure, best-in-class logistics and deep engineering expertise to support mission-critical connectivity needs. Through scalable global operations and rapid development capabilities, Infinite helps customers accelerate innovation and bring new ideas to market. Learn more at www.infiniteelectronics.com.

SOURCE Infinite Electronics, Inc.

Share this article

World-Famous Plant-Based Burger Brand's Founder Gifts Brooklyn Location to the General Manager Who Ran It for Five Years

ATLANTA, Oct. 14, 2026 /PRNewswire/ -- Slutty Vegan, the world-famous, woman-owned plant-based burger brand founded by entrepreneur, author and reality-television star Pinky Cole Hayes, has named Destiny Correa its first-ever operating franchisee, officially converting the brand's Fulton Street location in Brooklyn, New York into its first operating franchised restaurant.

Correa spent nearly five years as General Manager of the Fulton Street location, helping build it into one of Slutty Vegan's flagship restaurants. In recognition of that determination and loyalty, Founder and CEO Pinky Cole Hayes gifted her the store outright, and Slutty Vegan waived both the initial franchise fee and the recurring marketing fee typically required of new franchise partners, in recognition of her years-long commitment to the brand.

"I walked into this store five years ago as a manager, and now I'm walking back in as the owner," said Correa. "Most people in this industry never get told that ownership is possible for them. Pinky told me it was, and then she helped make it a reality."

The Fulton Street location is now operating under Correa's ownership, building on the momentum of additional franchise deals the brand has already announced in other markets as it continues to expand nationally, including Washington, D.C., Detroit, Ohio and its home market of Atlanta.

"Destiny helped get Slutty Vegan Brooklyn up and running and has managed it beautifully ever-since," said Pinky Cole Hayes, Founder and CEO of Slutty Vegan. "She showed up every single day for five years and ran that store like it was already hers. Handing her the reins to own the store was a no-brainer and the right thing to do. She's proof that if you put in the hard work, Slutty Vegan will help you own something real."

Since launching in Atlanta in 2018, Slutty Vegan has grown from a viral burger concept into a nationally recognized brand known for bold flavors, high-energy customer experiences, and community impact. The brand's founder, Pinky Cole Hayes, is a best-selling author and philanthropist who built the brand from a single food truck into a cultural phenomenon. Cole Hayes has continued her rise to stardom this year as a cast member of Bravo's The Real Housewives of Atlanta, bringing her boldness and business savvy to one of television's most-watched franchises and introducing Slutty Vegan to millions of new fans.

The company's move into franchising marks growing demand for the brand across the country and a strategic focus on sustainable expansion in high-opportunity markets with experienced operators. For more information about the Slutty Vegan franchise opportunity, visit sluttyveganatl.com/franchise.

About Slutty Vegan

Founded in Atlanta in 2018 by visionary entrepreneur Aisha "Pinky" Cole Hayes, Slutty Vegan is a wildly popular, plant-based burger concept revolutionizing the fast-casual dining experience. Famous for its bold marketing, decadent vegan creations, and signature "Slut Sauce," the brand is on a mission to challenge the reputation of veganism as uptight and pleasureless. Slutty Vegan operates locations across the United States, continuing to expand its footprint and redefine the future of comfort food. For more information, visit sluttyveganatl.com/franchise/.

SOURCE Slutty Vegan

Share this article

Houston's Kreative Media Launches the Kreative Velocity System

Texas digital marketing agency introduces a revenue-focused growth system connecting strategy, creative, paid media, SEO, AI visibility, and website performance.

HOUSTON, Oct. 14, 2026 /PRNewswire/ -- Kreative Media, a full-service digital marketing agency headquartered in Houston with locations across Texas, today announced the launch of the Kreative Velocity System, a performance-driven marketing framework designed to turn business goals and real performance data into smarter marketing decisions, strategic investments, and measurable business growth.

Most brands have marketing. Few have a system.

Rather than operating through disconnected campaigns or fixed strategies, the Kreative Velocity System continuously evaluates results, identifies opportunities, and shifts priorities toward the work with the greatest business potential. Each decision builds on previous performance, creating an adaptable approach to growth.

"Brands want to know what each dollar did," said Krista McDaniel, CEO of Kreative Media. "Our promise has always been bold creative, backed by data and built to produce results. The Kreative Velocity System is how we deliver on that consistently, so brands are built on purpose and every channel works toward the same number."

The methodology operates through four interconnected engines: Ad Velocity, optimizing paid media investment; Social Velocity, connecting audience insights with in-house creative production; SEO Velocity, expanding traditional and AI-powered search visibility through SEO, AEO, and GEO; and Site Velocity, prioritizing website improvements that turn traffic into business outcomes.

"Performance, creative, search visibility, and the website belong on the same page, tied to real revenue," said Karley Pines, Director of Performance Marketing at Kreative Media. "When they share one data foundation, every decision in one channel makes the next one smarter. That is what lets us scale spend with confidence and put creative time into what is proven to work."

As results evolve, the system adapts, using insights across disciplines to guide strategy, resource allocation, and future investments rather than restarting with each campaign.

The Kreative Velocity System is available to new and existing clients. Learn more at http://kreative-media.com/kreative-velocity-system/.

About Kreative Media

Kreative Media is a Texas-based, full-service digital marketing agency combining strategy, in-house creative production, paid advertising, SEO and AI search visibility, social media, branding, and web development to help businesses nationwide achieve measurable growth.

Media Contact

Karley Pines

Director of Performance Marketing

Kreative Media

281-884-2517

SOURCE Kreative Media

Share this article

DAYTON, Ohio, Oct. 14, 2026 /PRNewswire/ -- Why do organizations keep a certificate of destruction after shredding documents? That question is answered in a HelloNation article featuring insights from Document Shredding Expert Rhet Crowe of Dayton, Ohio. The article explores why this document carries value far beyond routine paperwork and how it supports secure shredding practices, legal compliance, and risk reduction.

The HelloNation feature explains that a certificate of destruction is formal proof that confidential documents were securely destroyed. While many may assume that shredding alone is enough, Crowe emphasizes that documentation serves as evidence that secure shredding took place according to professional standards. This is especially important when dealing with sensitive records such as financial reports, medical files, or legal paperwork.

Compliance reviews and audits are a key reason organizations rely on certificates of destruction. During these reviews, businesses may need to demonstrate how they handled and disposed of confidential documents. The article notes that having a certificate on file helps confirm that shredding was completed properly. Without this proof, businesses may struggle to meet documentation requirements or defend their practices under scrutiny.

Beyond audits, internal recordkeeping is another major benefit. A certificate of destruction provides a clear trail of when records were shredded and why. This supports internal policies, such as document retention schedules, and helps departments remain consistent in how they dispose of confidential documents. Crowe explains that this kind of traceability builds accountability and reduces reliance on informal or undocumented methods.

The article also discusses how a certificate ties into broader data protection practices. Shredding addresses the physical aspect of disposal, but a certificate of destruction confirms that the job was done and recorded. In industries subject to privacy laws, such as healthcare or finance, this kind of confirmation is a critical safeguard. Without it, companies may have difficulty proving that they followed the rules.

Liability protection is another key factor covered in the article. If a data breach or exposure occurs, organizations may be asked to show how they disposed of records. A certificate of destruction offers documented proof that secure shredding was used, which can help reduce liability during investigations or legal claims. Crowe advises that in cases of sensitive data handling, having proper documentation can make a meaningful difference in how a situation is resolved.

Even when not legally required, many businesses choose to request and retain certificates as a best practice. The article points out that the higher the sensitivity of the documents, the more important proof of destruction becomes. Whether for customer data, financial records, or HR files, organizations benefit from having documentation that supports responsible disposal.

Certificates of destruction also contribute to stronger internal processes. Employees who know that destruction is tracked are more likely to follow established protocols. This reduces the chance of documents being discarded improperly or forgotten in storage. Crowe notes that it's a simple step that reinforces security culture within the organization.

Why Organizations Rely on Certificates of Destruction features insights from Rhet Crowe, Document Shredding Expert of Dayton, Ohio, in HelloNation.

About HelloNation

HelloNation is a premier media platform that connects readers with trusted professionals and businesses across various industries. Through its innovative "edvertising" approach that blends educational content and storytelling, HelloNation delivers expert-driven articles that inform, inspire, and empower. Covering topics from home improvement and health to business strategy and lifestyle, HelloNation highlights leaders making a meaningful impact in their communities.

SOURCE HelloNation

Share this article