Fürth – November 03, 2026 -- German discounter NORMA has been named Germany's "Preissieger" (price winner) for the sixth year in a row, scoring the maximum 100 points in a consumer survey run by FOCUS MONEY and DEUTSCHLAND TEST for 2026.

NORMA leads Netto and Lidl by a wide margin

Among food discounters, Netto follows NORMA with 90.3 points. Lidl comes in at 78.0 points. The award recognizes NORMA's price-performance ratio, meaning how much customers feel they get for their money.