By Editor , 1 November 2026

Southwest Q3 Revenue Hits Record $8.4B, Margin Widens Despite Fuel

Southwest Q3 Revenue Hits Record $8.4B, Margin Widens Despite Fuel

DALLAS – October 31, 2026 -- Southwest Airlines (NYSE: LUV) posted record third-quarter operating revenue of $8.4 billion, up 21.2% year-over-year, and widened its operating margin by 4.0 points to 4.5% even as fuel costs rose by $821 million.

Net income was $270 million, or $0.55 diluted EPS. Adjusted net income was $328 million, or $0.66 per share. The adjusted operating margin was 5.4%, up 4.8 points. Fuel cost $3.92 per gallon, against prior assumptions of $3.70 to $3.75, and cut $1.08 from adjusted EPS.

By Editor , 15 October 2026

Southwest Adds Platinum Tier, Intl. Partners and Starlink WiFi

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Southwest Adds Platinum Tier, Intl. Partners and Starlink WiFi

Dallas -- Starting January 1, 2027, Southwest Airlines Rapid Rewards members get a new Platinum tier with unlimited Companion Pass trips, a faster route to status for credit cardholders, and points that work for seats and rental cars. The airline also plans a fleetwide Starlink WiFi rollout and a branded lounge network.

By Editor , 12 October 2026

Southwest Adds Business Priority and NDC Channels for Corporate Travel

Southwest Adds Business Priority and NDC Channels for Corporate Travel

Dallas – October 12, 2026 -- Southwest Airlines Co. (NYSE: LUV) will add a Business Priority product to corporate travel agreements in early 2027 and open new NDC distribution channels, starting with an in-house API direct connect expected by the end of 2026.

By Editor , 12 October 2026

Southwest Offers a Promo Companion Pass for One Round Trip

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Southwest Offers a Promo Companion Pass for One Round Trip

Dallas – October 12, 2026 -- Southwest Airlines is letting Rapid Rewards Members earn a promotional Companion Pass by booking one qualifying round trip by August 6, 2026. The pass lets a friend or family member fly with them for free on later trips.

By Editor , 12 October 2026

Southwest Airlines Adds Royal Caribbean and Rocket CEOs to Board

Southwest Airlines Adds Royal Caribbean and Rocket CEOs to Board

Dallas – October 12, 2026 -- Southwest Airlines Co. (NYSE: LUV) has appointed two sitting chief executives, Jason Liberty of Royal Caribbean Group and Varun Krishna of Rocket Companies, to its Board of Directors, effective immediately.

The Board said it chose directors with public company leadership experience and expertise in technology, digital innovation, commercial strategy and financial leadership. Southwest is executing its strategic priorities and aims to drive shareholder value.

By Editor , 12 October 2026

Southwest Airlines Plans First Airport Lounges, Opening Late 2027

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Southwest Airlines Plans First Airport Lounges, Opening Late 2027

Dallas – October 12, 2026 -- Southwest Airlines will open its first-ever airport lounges in late 2027, starting at four U.S. airports, with access tied to a new premium credit card.

Four airports get lounges first, with seven more to follow

Construction has begun on the first four lounges. They are located at Austin-Bergstrom International, Baltimore/Washington International Thurgood Marshall, Daniel K. Inouye (Honolulu) International, and Nashville International.

By Editor , 12 October 2026

Southwest CFO Tom Doxey to Speak at Morgan Stanley Laguna Event

Southwest CFO Tom Doxey to Speak at Morgan Stanley Laguna Event

Dallas – October 12, 2026 -- Southwest Airlines Co. (NYSE: LUV) Chief Financial Officer Tom Doxey will take part in a fireside chat at the Morgan Stanley 14th Annual Laguna Conference on September 16 at 12:20 p.m. PST.

Morgan Stanley will webcast the Doxey session live in audio format

The audio-only webcast will be hosted by Morgan Stanley. Investors who cannot attend live can access a replay afterward.

By Editor , 12 October 2026

Southwest's Week of WOW: Up to 40% Off Fares Through Sept. 17

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Southwest's Week of WOW: Up to 40% Off Fares Through Sept. 17

Dallas – October 12, 2026 -- Southwest Airlines is offering up to 40% off base fares on select flights between Oct. 5, 2026, and March 3, 2027, but only if travelers book by Sept. 17 during its Week of WOW sale.

The sale started today and also covers hotels, rental cars and Getaways by Southwest vacation packages. Restrictions, exclusions and blackouts apply, seats, days and markets are limited, and the fare discount requires a 21-day advance purchase.

By Editor , 12 October 2026

Southwest Will Pay You Points for Your Phone Notifications

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Southwest Will Pay You Points for Your Phone Notifications

Dallas – October 12, 2026 -- Southwest Airlines is giving Rapid Rewards members a way to turn a cluttered phone screen into free points: upload a screenshot of your homepage notifications and earn between 1,000 and 10,000 points. The offer is part of "Enter Airplane Mode," a new brand campaign aimed at burned-out travelers.

By Editor , 6 October 2026

Southwest Airlines Launches Flight Booking Plugin in ChatGPT

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Southwest Airlines Launches Flight Booking Plugin in ChatGPT

Dallas – – October 06, 2026 -- Southwest Airlines has launched a plugin inside ChatGPT that lets travelers search and shop for Southwest flights directly within the chatbot, marking the first phase of an AI-powered booking rollout built with OpenAI and Amazon Web Services.

Southwest Airlines