GAC Exports 197,000 Vehicles in Jan-Sep, Marking Nine Consecutive Months of Year-on-Year Doubling

GUANGZHOU, China, Oct. 5, 2026 /PRNewswire/ -- In September, GAC's own-brand exports reached 25,693 units, up 160.9% year-on-year, marking 9 consecutive months of over 100% growth. Cumulative exports from January to September reached 197,701 units, up 138.9%, reaching 156.7% of last year's full-year total and charging toward the annual target of 300,000 units.

Asia-Pacific: Localization Efforts Reach New Heights, Brand Building Achieves Breakthroughs

In September, Southeast Asian sales rose 32% year-on-year, with Laos up 433%, the Philippines up 301%, and Indonesia up 79%. In Hong Kong SAR, the E9 PHEV reclaimed No.1 in MPV sales in August. On September 17, GAC's Cambodia KD plant launched, marking a shift from complete vehicle exports to local manufacturing. GAC won the 2026 Philippine Automotive Industry Breakthrough Brand Award. On September 20, Myanmar's First Vice President Nyo Saw visited GAC. The GAC GN8 served as the official vehicle for the APEC SME Ministerial Meeting and the 2026 Fortune Global 500 Forum.

Europe: Accelerating New Market Expansion, Product Strength Receives Authoritative Certification

In September, the UK was up 392%, Greece up 102%, and Switzerland up 650% month-on-month. The AION UT and AION V ranked 3rd in Greece's BEV segment in August. The AION UT earned a 2026 Euro NCAP five-star rating and won the 2026 TADA Turin Automotive Design Award for Best Exterior Design. It launched in the UK, Denmark, Norway, and France. GAC became the official automotive partner of La Liga club Villarreal.

Americas: Continuously Improving Product Portfolio, Supporting Local Green Transportation Transformation

In September, terminal sales rose 111% year-on-year, with Brazil up 280%, Colombia up 337%, and Ecuador up 137%. In Uruguay, GAC ranked 3rd in all-brand sales in August, and the AION V won the compact SUV sales championship for 2 consecutive months. The GS4 MAX HEV and S7 ULTRA AWD PHEV launched in Uruguay. GAC delivered 100 AION UT units in Chile.

Middle East, Africa & CIS: Brand Upward Breakthrough, Reshaping Market Landscape with Tech Luxury

In September, African sales surged 560% year-on-year, with Libya up 41% and Côte d'Ivoire up 84%. CIS sales rose 176%, with Azerbaijan up 191%. The GS7 PHEV launched in Dubai on September 12. On September 24, GAC launched the GN8 PHEV, HYPTEC HT and HYPTEC SSR in Casablanca, Morocco.

For further information about GAC, please visit: https://www.gacgroup.com/en or follow us on social media.

SOURCE GAC

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Business Activity Index at 56.5%; New Orders Index at 59.8%; Employment Index at 50.1%; Supplier Deliveries Index at 53.2%

TEMPE, Ariz., Oct. 5, 2026 /PRNewswire/ -- Economic activity in the services sector continued to expand in September, say the nation's purchasing and supply executives in the latest ISM® Services PMI® Report. The Services PMI® registered 54.9 percent, the 27th consecutive month in expansion territory.

The report was issued today by Steve Miller, CPSM, CSCP, Chair of the Institute for Supply Management® (ISM®) Services Business Survey Committee: "In September, the Services PMI® registered 54.9 percent, a decrease of 0.5 percentage point compared to August's figure of 55.4 percent. The Business Activity Index remained in expansion territory in September, decreasing 5.2 percentage points to 56.5 percent from August's reading of 61.7 percent. The New Orders Index registered 59.8 percent, 1.1 percentage points below August's figure of 60.9 percent. The Employment Index moved into expansion territory for the first time in three months with a reading of 50.1 percent, a 2.3-percentage point increase from the 47.8 percent recorded in August.

"The Supplier Deliveries Index registered 53.2 percent, 1.9 percentage points higher than the 51.3 percent recorded in August. This is the 22nd consecutive month that the index has been in expansion territory, indicating slower supplier delivery performance. (Supplier Deliveries is the only ISM® PMI® Reports index that is inversed; a reading of above 50 percent indicates slower deliveries, which is typical as the economy improves and customer demand increases.)

"The Prices Index registered above 70 percent for the sixth time in seven months; the reading of 74 percent in September is 1.4 percentage points above August's figure of 72.6 percent and the highest since July 2022 (74.5 percent). The index has exceeded 60 percent for 22 straight months, and its 12-month average increased by 0.5 percentage point to 69 percent, the highest since March 2023.

"The Inventories Index registered 57.8 percent, up 1.1 percentage points from August's figure of 56.7 percent. The Inventory Sentiment Index expanded for the 41st consecutive month, registering 51.7 percent, down 2.4 percentage points from August's figure of 54.1 percent. The Backlog of Orders Index remained in expansion territory for an eighth straight month, increasing one percentage point to 56.6 percent in September from August's reading of 55.6 percent. The New Export Orders dropped below 50 percent for the first time in eight months, registering 46.9 percent, a decrease of 9.4 percentage points from the 56.3 percent recorded in August. The Imports Index recorded a third straight month in expansion territory; the figure of 52.9 percent in September is a decrease of 3.4 percentage points compared to the 56.3 percent registered in August.

"Thirteen industries indicated growth in September, one more than the previous month, while four reported contraction, one fewer than in August. The September Services PMI® reading of 54.9 percent is 0.8 percentage point above the 12-month average of 54.1 percent. The uptick of 0.4 percentage point over August's 12-month average of 53.7 percent marks the ninth straight month that figure has increased."

Miller continues, "Lumber and pork products were the only commodities reported as down in price in September, with fuel reported as up in price for an eighth month in a row. Petroleum-related products, diesel and gasoline were again reported as up in price in September, as was memory products for the ninth month in a row. The number of commodities in short supply increased from six to seven, with switchgear and computers and related products being notable additions. The Supplier Deliveries Index continued to indicate slower performance, reversing a four-month decline with an increase to 53.2 percent but still below its 12-month average of 53.7 percent.

"The Employment Index (50.1 percent) returned to slight expansion after two months in contraction while also moving above its 12-month average of 49 percent. The New Orders and Backlog of Orders indexes were also above their 12-month averages.

"Tariffs and fuel cost impacts were the most cited issues impacting respondents' supply chains; in fact, fuel costs were mentioned twice as often as any other single issue impacting performance. Supply chain constraints were also a top concern of respondents and were impacting both lead times and costs. The Employment Index's first reading above 50 percent in three months seems to have resulted from increasing backlogs, as well as high levels of business activity and new orders. Although business activity and new orders growth rates have eased a bit, the Backlog of Orders index hit its highest level since July 2022 (58.3 percent)."

INDUSTRY PERFORMANCE

The 13 services industries reporting growth in September — listed in order — are: Wholesale Trade; Real Estate, Rental & Leasing; Other Services; Public Administration; Retail Trade; Educational Services; Utilities; Information; Transportation & Warehousing; Finance & Insurance; Accommodation & Food Services; Health Care & Social Assistance; and Professional, Scientific & Technical Services. The four industries reporting a contraction in the month of September are: Agriculture, Forestry, Fishing & Hunting; Mining; Construction; and Management of Companies & Support Services.

WHAT RESPONDENTS ARE SAYING

- "The high cost of diesel fuel has increased the cost of freight dramatically. The high cost is hard on farmers due to the high use of diesel fuel at harvest. The high cost of crude oil has driven nitrogen (for agronomic use) prices to near record highs." [Agriculture, Forestry, Fishing & Hunting]

- "Interest rates continue to drive buyers out of the market. Half of buyers walking through the door cannot qualify to purchase." [Construction]

- "Increased competition for deposits and higher funding costs are placing pressure on profitability and moderating growth expectations. Although projections have been revised downward, the bank continues to expect modest growth in both loans and deposits." [Finance & Insurance]

- "Had vendor communications about more fuel charges and possible tariff reinstatement." [Health Care & Social Assistance]

- "Demand across commercial client segments remains steady through September, though client decision cycles on discretionary capital projects remain cautious. Wage pressures and software licensing renewals continue to push operational expenses slightly higher, but freight and consumable material lead times have normalized." [Information]

- "Oil and gas prices are still high, which encourages more production." [Mining]

- "The cost of fuel continues to impact our cost of providing services." [Other Services]

- "Shipping containers from overseas are double the cost, causing price increases." [Retail Trade]

- "Business activity remains strong, but supply chain conditions continue to be challenging. Utilities and materials are experiencing slower availability, with steel particularly difficult to source domestically. We are increasingly having to place orders internationally to secure required materials. Strong business demand is putting additional pressure on supply, contributing to longer lead times, material availability issues and delays in project starts." [Utilities]

- "Demand remains very strong. Manufacturers have very little breathing room to keep up with demand, and in some cases, typical lead times have slipped. They are not as aggressive on all opportunities and eager to cut prices to secure business. Weekly price increases are the norm these days on commodities products (copper, aluminum and polyvinyl chloride). We are constantly reaching out to any and all suppliers we conduct business with to secure product to meet customer demand." [Wholesale Trade]

ISM® Services PMI® Report data is seasonally adjusted for the Business Activity, New Orders, Employment and Prices indexes. ISM® Manufacturing PMI® Report data is seasonally adjusted for New Orders, Production, Employment and Inventories indexes.

*Number of months moving in current direction.

COMMODITIES REPORTED UP/DOWN IN PRICE, AND IN SHORT SUPPLY

Commodities Up in Price

Aluminum Chlorohydrate; Contractors — Construction; Copper (10); Copper Based Products (2); Copper Wire; Diesel (7); Food Products (2); Fuel (8); Garage Doors; Gasoline (8); Labor; Lumber*; Memory Products (9); Office Supplies; Petroleum Based Products (5); Software — Licensing (8); Steel; Steel Products (6); Switchgear; and Wire and Cable.

Commodities Down in Price

Lumber*; and Pork Products.

Commodities in Short Supply

Computers and Related Products; Fuel; Memory Components (9); Solid State Drives (SSDs); Steel Products (4); Switchgear; and Wire and Cable (4).

Note: The number of consecutive months the commodity is listed is indicated after each item.

*Indicates both up and down in price.

SEPTEMBER 2026 SERVICES INDEX SUMMARIES

Services PMI®

In September, the Services PMI® registered 54.9 percent, 0.8 percentage point above its 12-month moving average of 54.1 percent. A reading above 50 percent indicates the services sector economy is generally expanding; below 50 percent indicates it is generally contracting.

A Services PMI® above 48.1 percent, over time, generally indicates an expansion of the overall economy. Therefore, the September Services PMI® indicates the overall economy is expanding for the 76th straight month. Miller says, "The past relationship between the Services PMI® and the overall economy indicates that the Services PMI® for September (54.9 percent) corresponds to a 2.1-percentage point increase in real gross domestic product (GDP) on an annualized basis."

SERVICES PMI® HISTORY

Business Activity

ISM®'s Business Activity Index continued in expansion in September; the reading of 56.5 percent is 5.2 percentage points lower than the 61.7 percent recorded in August.

PUNE, India, Oct. 5, 2026 /PRNewswire/ -- The Global Lithium Compound Market was valued at USD 9.82 Billion in 2025 and is projected to grow at a CAGR of 16.8% from 2026 to 2034, reaching USD 39.74 Billion by 2034, according to a new analysis by Maximize Market Research.

Explore 156 market data tables and 75 figures across 323 pages, along with a detailed Table of Contents covering the Global Elastomers Market.

Global Lithium Compound Market Size & Forecast

Market Size (Base Year 2025): USD 9.82 Billion

Forecast Market Size (2034): USD 39.74 Billion

CAGR (2026–2034): 16.8%

Base Year: 2025

Forecast Period: 2026–2034

Historical Period: 2020–2025

Global Lithium Compound Market Overview

The Global Lithium Compound Market continues to expand as lithium compounds become increasingly important across electric vehicles, lithium-ion batteries, consumer electronics, energy storage systems, glass and ceramics, lubricants, metallurgy, air treatment, pharmaceuticals, and specialty chemicals. Battery applications remain the largest source of demand, supported by rapid growth in electric vehicle production and the expansion of rechargeable battery manufacturing. Lithium carbonate and lithium hydroxide are especially important because of their extensive use in battery materials, while other compounds such as lithium chloride, lithium bromide, lithium metal, and butyllithium support a wide range of industrial and specialty applications.

The market is also being shaped by rising investment in lithium extraction, processing capacity, direct lithium extraction technologies, recycling, and long-term supply agreements. Asia Pacific remains the leading regional market, supported by China's dominant position in electric vehicle manufacturing and lithium-ion battery production, along with growing battery and industrial demand in Japan, South Korea, and India. Recent developments including lithium production expansion in Argentina, major projects in Chile, mine restarts in China, and progress in lithium chloride, lithium carbonate, and lithium hydroxide production in the United States indicate that producers are focused on securing supply and expanding battery-grade lithium compound capacity.

Get Full PDF Sample Copy of Report: (Including Full TOC, List of Tables & Figures, Chart) @ https://www.maximizemarketresearch.com/request-sample/230765/

The Global Lithium Compound Market is evolving around one central reality: lithium compounds are becoming essential to the electrification and energy storage economy. Electric vehicle batteries, stationary storage, consumer electronics, and specialty industrial applications are creating broader and more diversified demand. Companies that can secure lithium resources, expand processing capacity, improve extraction technologies, and supply high-purity battery-grade compounds are likely to shape the market through 2034.

Lithium Compound Market Growth Drivers, Opportunities & Key Highlights

The Global Lithium Compound Market is gaining strong momentum as electric vehicle production, lithium-ion battery manufacturing, consumer electronics, and stationary energy storage continue to drive consumption. Battery applications remain the backbone of demand, accounting for approximately 80% of global lithium consumption. Lithium carbonate and lithium hydroxide are especially important for battery manufacturing, while lithium chloride, lithium bromide, lithium metal, butyllithium, and other compounds support glass, ceramics, lubricants, metallurgy, air treatment, pharmaceuticals, polymers, and specialty chemical applications.

New opportunities are emerging through lithium extraction projects, direct lithium extraction technologies, domestic processing capacity, recycling, and long-term supply agreements. In 2026, Eramet announced plans to invest approximately USD 350 million to expand lithium production in Argentina by 11,000 tonnes per year of lithium carbonate equivalent. SQM and Codelco advanced a USD 3 billion Atacama lithium project, while EnergyX secured USD 225 million from Eni for its Black Giant project in Chile. TerraLithium and BHE Renewables also demonstrated production of lithium chloride, battery-grade lithium carbonate, and lithium hydroxide from geothermal brines, showing progress toward diversified and higher-value lithium compound production.

Key Market Highlights

- USD 9.82 Billion: Global Lithium Compound Market size in 2025.

- USD 39.74 Billion: Projected market size by 2034.

- 16.8% CAGR: Expected growth during 2026–2034.

- Around 80%: Share of global lithium consumption accounted for by battery applications.

- 130,000 tons: Approximate global lithium production recorded in 2025.

- 134,000 tons: Approximate global lithium consumption recorded in 2025.

- USD 350 million: Planned Eramet investment for lithium production expansion in Argentina.

- 11,000 tonnes/year LCE: Additional capacity expected from Eramet's Argentina expansion.

- USD 3 billion: Proposed investment in the SQM-Codelco Atacama lithium project.

- 52,500 tonnes/year: Planned lithium carbonate production capacity across the first two phases of EnergyX's Black Giant project.

- 46,000 tonnes/year: Approximate lithium carbonate-equivalent capacity of CATL's Jianxiawo lithium mine in China.

- Around 40% annually: Estimated growth rate of lithium demand from stationary battery storage.

China Lithium Compound Market Strengthens with Major Mine Restart

In China, lithium supply capacity strengthened in July 2026 when CATL received a safety production permit to restart its Jianxiawo lithium mine in Yichun following a prolonged suspension. The mine has an estimated capacity equivalent to approximately 46,000 tonnes of lithium carbonate per year, supporting domestic availability of lithium raw materials for battery and chemical production. The restart is expected to strengthen China's lithium supply chain, support its large electric vehicle and lithium-ion battery manufacturing industries, and reduce pressure on imported lithium resources as demand for battery-grade lithium compounds continues to rise.

Global Lithium Compound Market Segmentation Analysis

The Global Lithium Compound Market is segmented by Type, Application, and Region.

By Type, Lithium Carbonate is expected to hold the leading market position, supported by its extensive use in lithium-ion battery materials, glass and ceramics, metallurgy, cement, and pharmaceutical applications. Lithium Hydroxide is also gaining importance because of its growing use in high-performance battery chemistries, particularly for electric vehicles. Lithium Chloride, Butyllithium, Lithium Concentrate, Lithium Metal, and other compounds continue to serve specialized battery, chemical, pharmaceutical, air-treatment, and industrial applications.

By Application, Li-ion Batteries represent the leading segment, supported by rapid growth in electric vehicle production, consumer electronics, and stationary energy storage systems. Battery applications account for approximately 80% of global lithium consumption, making them the primary demand driver for lithium compounds. Glass and Glass Ceramics, Automotive Parts, Greases, Metallurgy, Polymer, and Air Treatment also remain important applications as lithium compounds continue to support a broad range of industrial and specialty uses.

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Asia Pacific Leads the Lithium Compound Market as Battery and EV Demand Strengthen

Asia Pacific remains the leading region in the Global Lithium Compound Market, supported by strong electric vehicle production, lithium-ion battery manufacturing, consumer electronics, energy storage deployment, and industrial demand across China, Japan, South Korea, and India. China plays a particularly important role as a major producer and consumer of electric vehicles and lithium-ion batteries, while continued investment in battery manufacturing and lithium processing strengthens the region's position in the global supply chain. Australia also remains strategically important as one of the world's largest producers of battery-grade lithium resources.

North America and Europe remain important markets, with demand driven by electric vehicle production, battery manufacturing, energy storage systems, specialty chemicals, and efforts to strengthen domestic lithium supply chains. North America is seeing increased investment in lithium extraction, processing, and direct lithium extraction technologies, while Europe continues to expand battery production and recycling capabilities. South America is also gaining importance through large lithium resources and new projects in Argentina and Chile, creating additional opportunities for lithium carbonate, lithium hydroxide, and other battery-grade compounds.

Global Lithium Compound Market Competitive Landscape

The Global Lithium Compound Market is highly competitive, with major companies focusing on resource security, battery-grade lithium production, processing capacity, long-term supply agreements, direct lithium extraction, and regional supply-chain expansion. Albemarle Corporation, SQM, Ganfeng Lithium, Tianqi Lithium, Lithium Americas, Pilbara Minerals, Mineral Resources, Rio Tinto, Eramet, and Livent remain among the important players across lithium mining, refining, and chemical production. Other companies such as EnergyX, Vulcan Energy Resources, Standard Lithium, Neometals, and Lilac Solutions are strengthening their positions through advanced extraction technologies, recycling, and lower-impact lithium processing.

Recent developments show that competition is increasingly shifting toward integrated lithium supply chains and higher-value battery materials.

PITTSBURGH, Oct. 5, 2026 /PRNewswire/ -- "As a truck driver, I wanted to create a warning system that would provide a clear indication when a driver is making a U-turn," said an inventor, from Hilliard, Fla., "so I invented the U-TURN SIGNAL. My design helps avoid stress, confusion, and signaling problems when making a U-turn."

The patent-pending invention provides an effective way to indicate an impending 180-degree turn to other motorists. In doing so, it increases safety and communication. It also helps reduce stress and prevent senseless collisions. The invention features a highly visible and distinctive design that is easy to use so it is ideal for manufacturers and owners of vehicles. Additionally, a prototype model and technical drawings are available upon request.

The original design was submitted to the National sales office of InventHelp. It is currently available for licensing or sale to manufacturers or marketers. For more information, write Dept. 25-ADA-2067, InventHelp, 100 Beecham Drive, Suite 110, Pittsburgh, PA 15205-9801, or call (412) 288-1300 ext. 1368. Learn more about InventHelp's Invention Submission Services at http://www.InventHelp.com.

SOURCE InventHelp

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The Toy Association™ Inducts Industry Trailblazers into 2027 Toy Industry Hall of Fame

Five Industry Game Changers will be Honored at Toy of the Year® Awards Gala February 19

NEW YORK, Oct. 5, 2026 /PRNewswire/ -- The Toy Association™ today announced five industry icons who will join the esteemed Toy Industry Hall of Fame: Jay Foreman, Founder & CEO of Basic Fun!; Robert Pasin, Chief Wagon Officer at Radio Flyer; and the posthumous honorees, Ralph H. Baer, known as the "father of video games" and inventor of Simon; Charles Crandall, inventor & founder of Crandall Toys & Waverly Toy Works; and Norman Sas, inventor of Electric Football & founder of Tudor Games.

The 2027 Toy Industry Hall of Fame Inductees will join an impressive roster of 101 industry leaders who each have had a significant impact on the lives of children through toys and play. Since its inception in 1984, the Toy Industry Hall of Fame has recognized top leaders from manufacturing, retail, entertainment, licensing, and other sectors, including game changers such as Walt Disney (Disney); Ruth and Elliott Handler (Mattel/Barbie); Joan Ganz Cooney (Sesame Street); Maxine Clark (Build-A-Bear Workshop); Alan Hassenfeld (Hasbro); Neil Friedman (Fisher-Price, Toy Industry Hall of Fame Committee chair); Andrea Barthello (ThinkFun, Toy Industry Hall of Fame Committee co-chair); and many more.

"Jay Foreman and Robert Pasin have spent decades bringing great ideas, beloved brands, and memorable play experiences to children and families," said Greg Ahearn, president & CEO of The Toy Association. "Jay's entrepreneurial drive and instinct for connecting toys with culture have made him a force in our industry, and Robert has taken the cherished legacy of the Little Red Wagon and expanded the brand in new directions while staying true to what has made it special for generations. Both leaders have also been tremendous supporters of the toy community, making this recognition especially meaningful."

Continued Ahearn: "Ralph Baer, Charles Crandall, and Norman Sas were pioneers who saw possibilities for play that others had yet to imagine. Ralph envisioned the television screen as an entirely new place to play, helping usher in the era of electronic and video gaming; Charles found inventive new ways for children to build, balance, and solve; and Norman brought the excitement of the football field to the tabletop while helping pave the way for sports licensing in toys. Each individual left the toy industry different than they found it, and we are proud to honor their extraordinary legacies in the Toy Industry Hall of Fame."

Foreman and Pasin were nominated and voted on by members of The Toy Association in recognition of their significant contributions to the industry and the impact they have had on the lives of children through a lifelong commitment to toys and play. Baer, Crandall, and Sas, the 2027 posthumous inductees, were recommended by the Hall of Fame Subcommittee on Posthumous Selection and voted on by the Hall of Fame Committee. The process for selecting posthumous inductees helps to ensure the recognition of any deserving person who has contributed to the U.S. toy industry since 1800 who might have been overlooked in previous years.

The 2027 Toy Industry Hall of Fame inductees will be honored during The Toy Foundation's Toy of the Year® (TOTY®) Awards on Friday, February 19, 2027. The Toy Industry Hall of Fame lives alongside the National Toy Hall of Fame in a special exhibit at The Strong National Museum of Play in Rochester, NY.

Visit toyassociation.org/HOF for more information about the 2027 Toy Industry Hall of Fame inductees.

About the Toy Industry Hall of Fame toyassociation.org/HOF

In 1984, the Toy Industry Hall of Fame was established to recognize the people who have brought the value of play to the lives of children and adults. Every year for nearly four decades, members of the industry have proudly nominated hundreds of men and women — from toy inventors to toy retailers — who have made their mark on the industry and created a love of play in the hearts of children of all ages.

About The Toy Association™ toyassociation.org / toyfoundation.org / peopleofplay.com / thegeniusofplay.org / playsafe.org

Founded in 1916, The Toy Association™, Inc. is the business trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages. The Toy Association leads the health and growth of the U.S. toy industry, which has an annual U.S. economic impact of $155.7 billion, and its roughly 800+ members drive the annual $45.6 billion U.S. domestic toy market. The Toy Association serves as the industry's voice on the developmental benefits of play and promotes play's positive impact on childhood development. The organization has a long history of leadership in toy safety, having helped develop the first comprehensive toy safety standard more than 40 years ago, and remains committed to working with medical experts, governments, consumers, and the industry on ongoing programs to ensure safe and fun play.

As a global leader, The Toy Association produces the world-renowned Toy Fair™ in New York City; hosts marketplace activities in Los Angeles; engages in state, federal, and international advocacy on behalf of its members; supports the inventor and design community through People of Play™ and its numerous assets and events, including the consumer-facing Chicago Toy & Game Fair; sustains the Canadian Toy Association; acts as secretariat for the International Council of Toy Industries and International Toy Industry CEO Roundtable; and chairs the committee that reviews and revises America's widely emulated ASTM F963 toy safety standard. The Toy Association's philanthropic arm is The Toy Foundation™, a 501 (c)(3) children's charity that acts as the uniting force for the collective philanthropy of the toy industry. To date, The Toy Foundation has delivered the joy of play to 33 million children in need worldwide.

SOURCE The Toy Association

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DELRAY BEACH, Fla., Oct. 5, 2026 /PRNewswire/ -- According to MarketsandMarkets™, the Digital Education Market is projected to grow from USD 40.34 billion in 2026 to USD 115.39 billion by 2031, at a CAGR of 23.4% during the forecast period.

Browse 200 market data Tables and 178 Figures spread through 300 Pages and in-depth TOC on "Digital Education Market - Global Forecast to 2031"

Digital Education Market Size & Forecast:

- Market Size Available for Years: 2021–2031

- 2025 Market Size: USD 31.64 billion

- 2026 Market Size: USD 40.34 billion

- 2031 Projected Market Size: USD 115.39 billion

- CAGR (2026–2031): 23.4%

Digital Education Market Trends & Insights:

- The Digital Education Market is expanding as institutions and enterprises prioritize personalized, AI-driven learning to address skill gaps, evolving learner expectations, and growing content delivery complexity.

- The instructor-led online learning segment is expected to hold the largest market value, accounting for around 34% share in 2026.

- The professional certification & skill development segment is expected to grow at the fastest CAGR of 26.2%.

- The synchronous learning segment is expected to hold the largest market share, accounting for around 44% share in 2026.

- The academic institutions segment is expected to hold the largest market value, accounting for around 49% share in 2026.

- North America is expected to hold the largest market share in the Digital Education Market during the forecast period.

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Digital education enables educators, administrators, and learners to leverage advanced platforms that deliver interactive, personalized, and scalable learning experiences. Virtual classrooms and AI-powered content are essential for institutions with a diverse, distributed student base because they seek consistent education delivery across geographical areas. Integration with analytics and monitoring tools can be used in real time to track student participation, learning outcomes, and resource use, so educators can take timely, data-driven action to improve learning outcomes. Such features are essential in advanced education, professional training, and corporate education, where flexibility, performance, and tracking outcomes are essential. Platforms use encryption, regulatory compliance, and multi-tier authentication systems to ensure data safety and confidentiality. As hybrid and lifelong learning models grow, the need for intelligent, adaptive, and accessible digital education solutions continues to rise across global markets.

Based on delivery mode, the synchronous learning segment is expected to lead the market during the forecast period.

By delivery mode, the synchronous learning segment is expected to hold the largest market share during the forecast period in the Digital Education Market because it can replicate traditional classroom experiences through real-time interactions. Synchronous learning enables students and faculty to meet in real time via video conferencing, webinars, and virtual classrooms, promoting prompt feedback, discussions, and collaborative learning. This mode has gained significant traction, particularly in corporate training, college education, and professional development, where interactive sessions boost engagement and knowledge. Its growth is further driven by the increased use of advanced communication devices, easy internet access, and the growing need for a more personalized, interactive learning process. Moreover, the rising popularity of synchronous platforms among organizations and institutions helps maintain the structure of learning processes while offering flexibility and accessibility to geographically distributed learners, highlighting this segment's significance in the evolving Digital Education Market.

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By learning model, the blended learning segment is expected to register the highest CAGR during the forecast period.

The blended learning model is expected to witness the highest CAGR during the forecast period in the Digital Education Market because it combines the strengths of online and face-to-face learning. Blended learning meets the needs of various learning styles. It boosts student engagement by offering a flexible learning environment while combining direct communication with instructors and peers. Educational institutions and organizations are rapidly adopting this model to provide personalized learning, improve knowledge retention, and support skill enhancement. Blended learning can be even more effective when it incorporates modern technologies such as AI, data analytics, and virtual simulations, which offer real-time feedback and dynamic learning paths. Additionally, compared to other models, it optimizes resources, scalability, and cost-effectiveness, making it a practical choice for both academic and corporate training settings. These benefits drive the increasing market demand and high adoption of blended learning solutions in the Digital Education Market.

Based on region, Asia Pacific is expected to register the highest CAGR during the forecast period.

Asia Pacific is projected to register the highest CAGR in the Digital Education Market throughout the forecast period, driven by strong government policies, high technology penetration, and increasing internet connectivity. Digital infrastructure, including the expansion of broadband internet in countries such as India, China, Indonesia, and Vietnam, is improving access to online education. Initiatives like the National Digital Education Architecture of India and efforts in the ASEAN countries aim to enhance digital literacy and provide equitable education. The growing demand for flexible learning models, particularly hybrid and lifelong learning, is also fueling market growth. The region's large youth population, combined with a booming edtech startup scene, creates strong demand for innovative, localized digital education solutions. Collaborations between international technology corporations and local organizations, such as SkillsBuild by IBM and Acer Education Platforms that use artificial intelligence, further accelerate adoption among people of varying socio-economic backgrounds.

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Top Companies in Digital Education Market:

The Top Companies in Digital Education Market are Skillsoft (US), Coursera (US), LinkedIn Learning (US), Pluralsight (US), edX (US), Udacity (US), Intellipaat (India), Swayam (India), Veranda Learning (India), and Alison (Ireland).

Digital Education Market - Investment & funding + Merger & Acquisition

Investment Funding Context

The Digital Education Market is seeing a correction in venture investment even as platform consolidation and AI-native innovation continue across multiple sub-sectors. Global EdTech venture capital funding fell sharply from its 2021 peak of USD 16.7 billion to approximately USD 2.4 billion in 2024, before recovering modestly to USD 2.6 billion in 2025, an approximately 8% year-over-year increase, according to HolonIQ. Funding softened again in the first half of 2026, with venture capital totaling about USD 1.0 billion, a 26% decline from USD 1.35 billion in H1 2025, though deal volume remained relatively stable, suggesting investor appetite persists even as average deal sizes contract.

Revenue Shift Context

The market showcases a shift in digital education demand from broad, consumer-facing K-12 and test-preparation content toward higher-growth, outcome-linked categories such as workforce training, professional certification, and AI-enabled personalized learning. The global Digital Education Market is projected to rise from USD 31.64 billion in 2025 to USD 115.39 billion by 2031, a CAGR of 24.1%, with much of that growth concentrated in professional certification and skill development, blended learning, and hybrid delivery models. Meanwhile, workforce training and development captured more than 70% of global EdTech venture funding in Q1 2026 alone, according to HolonIQ, as investors and enterprises increasingly prioritize measurable skill outcomes and employability over broad content libraries.

Mergers & Acquisitions

Mergers & acquisitions in the Digital Education Market accelerated through late 2025 and into 2026 as platforms raced to embed AI into learning workflows and pursue scale. HolonIQ counted roughly 410 EdTech transactions in 2025, including 22 private equity acquisitions, up approximately 20% from 2024, with transactions exceeding USD 5 billion accounting for over half of total quarterly deal value in Q4 2025. Two mega-deals defined the period—Coursera's combination with Udemy and upGrad's acquisition of Unacademy.

DIGITAL EDUCATION MARKET: MERGERS & ACQUISITIONS, DECEMBER 2025–MAY 2026

Company Revenue Share Details

The Digital Education Market remains highly fragmented, with no single vendor commanding dominant control, leaving significant room for competition and consolidation activity in the years ahead. Leading players include Coursera, Skillsoft, LinkedIn Learning, Pluralsight, and edX, supported by a long tail of niche and regional vendors such as Udacity, Intellipaat, Alison, and DataCamp. The presence of both large, diversified platforms such as Coursera and LinkedIn Learning alongside specialized workforce-skills vendors such as Skillsoft and Pluralsight reflects the market's broadening scope and suggests future consolidation could come from either direction.

The company's web hosting and graphic design services honored in 18th annual WebAwards program

MONETT, Mo., Oct. 5, 2026 /PRNewswire/ -- Jack Henry® (Nasdaq: JKHY) is pleased to share that 10 financial institutions have received 2026 WebAwards for websites built using Jack Henry web hosting and graphic design services, including the prestigious Best Bank Website award.

Great Southern Bank Community Matters, The First Bank, Cornhusker Bank, First Farm Bank, Wellworth Bank, Vibe Credit Union, Unison Credit Union, Kalsee Credit Union, Memphis City Employees Credit Union, and First Financial Credit Union were recognized for delivering modern, innovative, and user-centric digital experiences for their accountholders. All 10 websites submitted by Jack Henry earned recognition in this year's competition, demonstrating the strength of the company's web design services.

Among this year's honorees, Great Southern Bank's Community Matters website received the competition's highest distinction in the banking category, earning the 2026 Best Bank Website award.

"Our Community Matters site is where we tell the stories of the people and organizations we've been proud to support, so we wanted it to feel as personal as those stories are," said Tim Miano, Digital Marketing Manager at Great Southern Bank. "Jack Henry understood that from the start and helped us build something that's easy to explore and genuinely reflects who we are. We're grateful for the partnership and honored by the recognition."

These awards highlight Jack Henry's commitment to helping financial institutions create exceptional digital experiences to strengthen connections with the communities they serve. Now in its 18th year, the Web Marketing Association's WebAwards program is the longest-running annual website award competition dedicated to setting standards of excellence for website development. Experts from around the world judge sites across 86 industries on criteria such as design, innovation, content, interactivity, copywriting, and ease of use.

The 2026 WebAward winners included:

Best Bank Website

Outstanding Website Awards

Standard of Excellence Awards

For a full list of winners, please visit WebAward.org.

About Jack Henry & Associates, Inc.®

Jack Henry® (Nasdaq: JKHY) is a well-rounded financial technology company that strengthens connections between financial institutions and the people and businesses they serve. We are an S&P 500 company that prioritizes openness, collaboration, and user centricity – offering banks and credit unions a vibrant ecosystem of internally developed modern capabilities as well as the ability to integrate with leading fintechs. For 50 years, Jack Henry has provided technology solutions to enable clients to innovate faster, strategically differentiate, and successfully compete while serving the evolving needs of their accountholders. We empower more than 7,200 clients with people-inspired innovation, personal service, and insight-driven solutions that help reduce the barriers to financial health. Additional information is available at jackhenry.com.

Statements made in this news release that are not historical facts are "forward-looking statements." Because forward-looking statements relate to the future, they are subject to inherent risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements. Such risks and uncertainties include, but are not limited to, those discussed in the Company's Securities and Exchange Commission filings, including the Company's most recent reports on Form 10-K and Form 10-Q, particularly under the heading "Risk Factors." Any forward-looking statement made in this news release speaks only as of the date of the news release, and the Company expressly disclaims any obligation to publicly update or revise any forward-looking statement, whether because of new information, future events or otherwise.

SOURCE Jack Henry & Associates, Inc.

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The tethered UAS pictured in coverage of the Army's recent ISV-U trials was Hoverfly Spectre: the first and only TeUAS on the DCMA Blue UAS Cleared List

SANFORD, Fla., Oct. 5, 2026 /PRNewswire/ -- Hoverfly Technologies, the world's leading US-based tethered UAS provider, today confirmed its participation in recent U.S. Army Maneuver Battle Lab (MBL) field trials at Fort Benning, Georgia. Defense media outlets widely reported on the Army's evaluation of tethered drones integrated onto an Infantry Squad Vehicle-Utility (ISV-U) to extend line-of-sight communications and surveillance.

What those headlines didn't mention is the name behind the tethered drone featured in the imagery: Hoverfly Spectre TeUAS.

Industry commentators have framed the Fort Benning event as a test of an emerging concept. For Hoverfly, it was the next step in years of work. The trials built on more than 700 Hoverfly TeUAS fielded, five years of direct Soldier touch points, and numerous National Training Center rotations, each of which has shaped Spectre TeUAS into the system it is today. Fort Benning confirmed that work has produced a mature, combat-ready platform refined around the needs of the warfighter.

A FIELDED FORCE MULTIPLIER

When defense coverage leaves out the brand name, it can make an operational capability look like a prototype looking for a home. Hoverfly's tethered UAS technology defined the category, and it's been in the field for years.

- The Only TeUAS on the Blue List: Hoverfly Spectre is officially the first and only Tethered UAS platform cleared on the DCMA Blue UAS List and verified secure via AUVSI Green UAS.

- Official U.S. Army VHA-Heavy: Spectre TeUAS was selected to be the designated VHA-Heavy for PDM Nett Warrior FY25.

- 700+ TeUAS Systems Fielded: With over 700 systems delivered to the U.S. military and allied forces to date, Hoverfly platforms are already deployed worldwide for operating base security, battalion-level communications, and persistent ISR.

PROVEN AT FORT BENNING

During the two-week MBL evaluation at McKenna Field Landing Site, Soldiers, capability developers, the Air Robotics Dismounted Requirements Branch, and Product Lead Strategic Spectrum Warfare (PL SSW) put tethered UAS platforms, including Hoverfly Spectre, through rigorous tactical pacing.

Integrated directly onto the moving ISV-U, Hoverfly Spectre demonstrated dynamic "follow-mode," tracking smoothly above vehicles traversing complex, off-road terrain. Operating at altitudes up to 200 feet, Spectre TeUAS functioned as an airborne mobile sensor and radio relay node, extending command-and-control (C2) reach and situational awareness well beyond physical terrain limits while keeping pace with the maneuver unit.

BUILT FOR THE WARFIGHTER

Modern battlefields have zero tolerance for short flight times or vulnerable wireless links. Traditional battery-powered drones require battery swaps after 30 minutes or get jammed the moment the electronic spectrum gets hot, jeopardizing critical mission intelligence. Hoverfly Spectre was built to dominate in those exact environments.

By delivering continuous power and high-speed data through a physical tether, Spectre TeUAS eliminates flight-time limits entirely while producing zero RF emissions for command and control. In contested conditions like those replicated at Fort Benning, this secure physical link lets operators bypass active RF signal jamming, bounce communications over terrain obstacles, and track targets at extended ranges, without exposing the squad's position to electronic detection.

"In a matter of minutes, I was able to get [the drone] launched up in the air … and then it's a quick, easy one-step button to bring it back down," said Capt. Sarah Runion, MBL Live Experimentation Branch executive officer. "This has been a user-friendly experience."

"It's similar to a very high tower," added Mark Pagliaro, contractor for Product Lead Strategic Spectrum Warfare. "Having a sensor up that high in their area of operations is going to influence the maneuver unit and allow them to extend ranges and see targets farther."

THE LEADING TEUAS: SPECTRE

Hoverfly Spectre stands apart through several key operational capabilities required for modern multi-domain operations:

- Unmatched Persistence: Tether power delivers 24/7 airborne operations for persistent surveillance, targeting, and mobile mesh network extension without battery recovery cycles.

- Contested Environment Operation: Hardwired control and data transmission mitigates jamming, reduces RF signature, and protects tactical units in contested electronic warfare environments.

- Dynamic On-The-Move Mobility: Automated launch, landing, and dynamic follow-mode allow light maneuver platforms like the ISV-U to maintain continuous aerial coverage at tactical speeds.

WE ARE THE CONVERSATION

Hoverfly has shaped tethered drone requirements for years, turning theoretical technologies and critical mission needs into real fielded capability. With a Modular Open Systems Approach (MOSA) supporting up to 8 lbs of flexible payload capacity, including EO/IR optics, tactical radios (MANET/MIMO), and Counter-UAS sensors, Hoverfly Spectre is already delivering force-multiplying aerial dominance to warfighters every single day.

Fort Benning is one more chapter in that story. Every system fielded, Soldier touch point, and training rotation shapes how Spectre is built, and as the Army refines tethered operations for light tactical vehicles, Hoverfly Spectre is ready to fly with them today.

SUMMARY

Recent news reports highlighted the U.S. Army Maneuver Battle Lab (MBL) testing tethered drones on the Infantry Squad Vehicle-Utility (ISV-U) at Fort Benning—including the battle-proven Hoverfly Spectre, the platform pictured in coverage of the trials.

Key Highlights:

- Setting the Record: Confirmed Hoverfly Spectre as the tethered drone pictured in coverage of recent Army ISV-U mobility and ISR trials at Fort Benning.

- Proven Track Record: Highlighted Hoverfly Spectre as the only tethered drone on the DCMA Blue UAS Cleared List and over 700 Hoverfly TeUAS systems fielded across the U.S. military.

- On-The-Move Coverage: Validated dynamic "follow-mode" capabilities up to 200 feet above moving tactical vehicles, extending vision and mesh communications over terrain obstacles.

- Elevated Security: Highlighted physical tether data links that bypass RF jamming and maintain zero RF control signatures in contested EW environments.

About Hoverfly Technologies

Hoverfly Technologies is a leading provider of tethered drone systems for defense and security. As a Blue UAS Cleared manufacturer, Hoverfly's technology enables 24/7 situational awareness and secure communications in the most demanding combat environments.

SOURCE Hoverfly Technologies Inc.

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Leakproof underwear, lingerie and sleepwear inspired by the Courts of Prythian bring the beloved fantasy world to life as anticipation builds for Sarah J. Maas' next book in the series

NEW YORK, Oct. 5, 2026 /PRNewswire/ -- Knix today unveiled an exclusive collaboration with A Court of Thorns and Roses (ACOTAR), giving the book world's most talked-about fantasy series its first one-of-a-kind intimate collection. With more than 85 million Sarah J. Maas books sold in English alone and over two million ACOTAR posts on TikTok, the series has become a cultural phenomenon and the heart of one of BookTok's most passionate communities.

Officially launching October 15, the collection brings the world of Prythian into Knix's signature leakproof underwear and sleepwear. For the past decade, Knix has championed intimates that fit every body and help people feel confident enough to take up space, while ACOTAR has cultivated a similarly passionate fandom around characters who embrace their power and refuse to make themselves smaller.

It's fitting, then, that the idea started with Knix's own fans and champions internally, long before it became official. The team saw a natural connection between the brand and the passionate ACOTAR fandom and pursued the partnership, securing the license through ACOTAR's licensing agency, IMG Licensing. Once the collaboration was already underway, Knix turned to its community on social media to ask who they would most want to see the brand work with next – and the answer was overwhelming ACOTAR. That enthusiasm reinforced what the team already knew: this was a partnership our community genuinely wanted. The collaboration marks Knix's first book-inspired collection, introducing the brand to one of publishing and BookTok's most passionate fandoms. From there, more than 40 self-proclaimed ACOTAR super-fans across design, marketing and leadership jumped in to help bring the collection to life, proof that this was a partnership the whole team was genuinely excited to be part of.

"ACOTAR fans are some of the most passionate people on the internet, and I'm one of them," said Nicole Tapscott, President of Knix. "I've read every book, and getting to bring this world into our products has been a dream. This collection is everything Knix stands for: feeling amazing in your own skin, with a little more power, desire and self-expression baked in. It's a natural evolution for us, and the perfect excuse to introduce Knix to a whole new generation of readers who already love this world as much as we do."

For Knix, getting the details right was everything. The team translated the world of Prythian into the collection through thoughtful design details, with every piece reviewed line by line by Knix's internal ACOTAR fan club. The goal was to stay true to the books and Maas's vision, right down to the smallest details. The collection features five new silhouettes, each inspired by a different character in the series:

- Satin Corset – channels Nesta's unyielding strength and fire

- Sheer Skirt & Lace Teddy – designed to layer together, recreating Feyre's unforgettable turn in the Court of Nightmares

- Shimmering Robe & Slip Set – brings Feyre's Starfall night to life

- Lace Bodysuit & Sheer Skirt – Elain's quiet power comes through in this piece

- Satin Slips – signature pieces built around Amren's and Morrigan's distinct personas

Alongside these, are five exclusive prints bring the most beloved Courts to life across Knix's signature bras, leakproof underwear, sleepwear and more:

- Spring Court Bloom – feminine florals across bras, underwear and sleep sets capture the romance and renewal of Tamlin's court

- Velaris Night Sky – constellations and drifting stars bring the Night Court's magic to life on satin sleepwear and lingerie, made for reading well past midnight

- Ink That Binds – flowing, tattoo-like linework traces the bond between Feyre and Rhysand across intimates designed to feel as personal as the pairing itself

- Autumn Tapestry and Ember Fox – rich, layered patterns channel the Autumn Court's warmth through cozy loungewear and richly hued lingerie

- Adriata Toile – coastal motifs bring the Summer Court's easy, sun-drenched beauty to swim and everyday essentials

In the lead-up to launch, Knix will build anticipation across social and within its own community with a series of ACOTAR-inspired activations. The celebration kicks off on October 15 with a Consumer Pop-Up at Lavan Chelsea (541 W 25th Street) in NYC, open from 12–8pm. Fans can expect interactive experiences, fandom programming, a musical guest and the chance to shop the collection in person, plus exclusive gifts and prizes available only that day. Knix is also partnering with 30 BookTok creators to bring the collection to life for the community that inspired it, with additional programming and content rolling out in the weeks that follow.

And this is just the beginning. Knix will return to Prythian in January 2027 with a second chapter of the collection inspired by the Spring Court, timed to Maas' A Court Forgotten Melody, Book Seven.

The collection launches exclusively at https://knix.com/acotar on Thursday, October 15. Choose your Court. Choose your fantasy.

About Knix

Knix is an industry leader in redefining intimates through innovation, inclusivity, and a commitment to breaking boundaries. From pioneering Leakproof underwear to revolutionizing wireless and underwire support, Knix challenges convention with thoughtfully engineered designs that blend function, comfort, and style. With a product range spanning bras, swim, activewear, customizable shapewear, and everyday essentials available in an extensive size range, Knix continues to set new standards for how intimates should look, feel, and perform. For more information, visit knix.ca or follow @knix and @ktbyknix on social media.

About Sarah J. Maas

Sarah J. Maas is the internationally bestselling author of the Court of Thorns and Roses, Throne of Glass, and Crescent City Series, captivating millions with her intricate worlds, compelling characters, and masterful blend of romance, action, and adventure. With an astonishing 268 appearances on the New YorkTimes bestseller list, she has cemented her status as one of the most successful authors of the modern era. Her works have sold more than 85 million copies in English and are published in 40 languages, earning her a devoted global fanbase. For more than a decade, her sophisticated fantasy novels have inspired audiences through their exploration of hope, growth and self-love. She is often celebrated for reigniting the genre, even being credited as "a driving force behind the meteoric rise of a whole new subcategory in [fantasy fiction]" (TIME). Also a cultural phenomenon, the TikTok hashtag for her A Court of Thorns and Roses series boasts billions of views. Her latest release, House of Flame and Shadow (January 2024), marked her biggest launch to date, spending 13 weeks on the New York Times bestseller list and breaking records within the fantasy  genre.

SOURCE Knix

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50-foot tree lighting, holiday celebrations, live entertainment, family activities and the inaugural Holiday Pickleball Classic bring festive traditions to the Texas Hill Country

HORSESHOE BAY, Texas, Oct. 5, 2026 /PRNewswire/ -- Horseshoe Bay Resort, part of Crescent Hotels & Resorts Latitudes collection, today announced its 2026 holiday season, Big & Bright: A Hill Country Holiday. The lineup runs from Nov. 28 through New Year's Eve and includes signature celebrations, live entertainment, family activities and a first-ever holiday pickleball tournament.

The season kicks off Saturday, Nov. 28, with Santa's arrival and the lighting of the resort's 50-foot Christmas tree during Winter Wonderland. The evening will feature holiday music by VocaLibre, a Wine Expo showcasing 30 prestigious wineries, pop-up cookie and cocoa bars, holiday shopping with boutique retailers, and horse-drawn carriage and train rides throughout the evening.

Families can travel to the North Pole aboard the Jingle Bell Express on Nov. 29, with train rides, a custom hot cocoa station, dance scenes by Pulse Dance Project, visits with Santa and his elves, and a festive breakfast buffet.

Christmas on the Lawn returns Dec. 4, bringing the whole family together with Victorian Christmas carolers before the kids take the stage for Kids' Karaoke with Jesse Mac. Kids can win cash prizes while the whole family enjoys complimentary s'mores and cocoa beneath the 50-foot Christmas tree.

Sounds of the Season Christmas Concert follows Dec. 5, featuring Dave Madden and McKenna Michels with a full orchestra, for a festive performance of Christmas classics and contemporary favorites.

Guests can start the day Dec. 6 with A Charlie Brown Christmas Breakfast, featuring character photo ops, a breakfast buffet with Snoopy's waffle station, a live trio performing Vince Guaraldi's Charlie Brown Christmas soundtrack, and the opportunity to dance along with favorite Peanuts characters alongside Pulse Dance Project.

The inaugural Horseshoe Bay Resort Holiday Pickleball Classic takes place Dec. 4-6, offering a weekend of world-class instruction and competitive play with two of pickleball's most decorated players, Lina Padegimaite, a member of a top-ranked pro pickleball team, and Zane Navratil, ranked in the top four in the world. Whether chasing a personal best or simply looking to swing a paddle with the pros, players can take part in a holiday weekend built around competitive pickleball and instruction from top players.

Beyond the signature events, guests can build their own holiday itinerary with a variety of seasonal activities offered throughout the resort. Complimentary s'mores, holiday crafts, gingerbread decorating, a kids' Holiday Paint & Sip, Silent Disco, a Christmas Candy Train Craft Workshop and story nights with Mrs. Claus give families plenty of opportunities to add a little extra holiday magic to their stay.

The year closes with a New Year's Eve party featuring The Pictures Band and a countdown to a midnight champagne toast and balloon drop. For teens, the Teen Zone NYE Party includes video games, interactive party games, music, and plenty of snacks and drinks. For kids under 13, the NYE Pajama Party is filled with games, food, and arts & crafts to count down to midnight.

The holiday line-up is offered exclusively to Horseshoe Bay Resort hotel guests and members of The Club at Horseshoe Bay. With rates starting at $274 per night, guests can enjoy the festivities with family or friends in a remarkable Texas Hill Country destination.

As a bonus for families during the holiday season, Horseshoe Bay Resort's year-round "Kids Stay, Eat & Play Free" package offers children under 12 to stay free and receive complimentary breakfast and dinner, free 18-hole putting and arcade game play, plus a collectible kid's parrot cup with unlimited refills on kids' drinks.

For additional information or to reserve accommodations, visit www.hsbresort.com.

About Horseshoe Bay Resort

Horseshoe Bay Resort is one of America's premier golf and lakeside destinations, located just 45 minutes from Austin in the scenic Texas Hill Country. With more than 7,000 acres along Lake LBJ, the AAA Four Diamond resort offers world-class amenities, including four championship golf courses, a lakeside spa, tennis and pickleball facilities, and an extensive marina. Horseshoe Bay Resort continues to invest in its future, with more than $350 million in enhancements completed over the past decade and an additional $60 million planned for 2026. Horseshoe Bay Resort is part of the Crescent Hotels & Resorts Latitudes Collection and a member of the Preferred Hotels & Resorts Lifestyle Collection. Guests are eligible to enroll in the I Prefer Hotel Rewards program, which offers points redeemable for cash-value Reward Certificates, elite status and exclusive benefits at nearly 600 participating properties worldwide.

About Crescent Hotels & Resorts

Crescent Hotels & Resorts is an award-winning, nationally recognized operator of hotels and resorts with over 120 properties in the United States & Canada. Crescent is one of the few elite management companies approved to operate upper-upscale and luxury hotels under the brand families of Marriott, Hilton, and Hyatt. Crescent also operates a collection of independent and lifestyle properties under the Latitudes Collection umbrella. These properties include NOPSI Hotel New Orleans, Horseshoe Bay Resort, and The Opus Westchester, Autograph Collection. Powered by innovative, forward-thinking experts, Latitudes is a modern management platform for lifestyle hotels and resorts where creative concepts connect with modern travelers from urban boutique hotels to oceanside luxury resorts.

Crescent's clients include premiere REITs, private equity firms and major developers. For more information, please visit www.crescenthotels.com and www.latitudesbycrescent.com or connect with Crescent on LinkedIn.

Media Contacts:

The Zimmerman Agency

[email protected]

SOURCE Horseshoe Bay Resort

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