By Editor , 16 October 2026
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X-Golf Hilton Head Reopens Oct. 23 With Free Hourly Contests

Bluffton – – October 15, 2026 -- Indoor golfers in the Lowcountry can play free closest-to-the-pin and longest-drive contests every hour starting at noon on Friday, Oct. 23, when X-Golf Hilton Head holds its grand reopening. Each hourly winner takes home a $100 gift card.

The venue at 1414 Fording Island Rd., Suite C-102, in Tanger Outlets 2, is now a corporate-owned X-Golf America location. The company acquired it from its previous franchise owner.

By Editor , 16 October 2026
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Hello Kitty Brings a Fan Zone and Cafes to F1 Academy Vegas

Los Angeles – – October 15, 2026 -- Fans heading to the F1 ACADEMY grand finale in Las Vegas can spend the weekend of Nov. 19 to Nov. 21 in a Hello Kitty-themed Fan Zone, with games, limited-edition merchandise and photo opportunities. Sanrio is bringing Hello Kitty and Friends back to the event, where 18 of the world's best female drivers will compete.

Jill Koch, Chief Brand Officer at Sanrio, Inc., said the partnership is about celebrating individuality, friendship and the confidence to pursue your dreams.

By Editor , 16 October 2026
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Amped Fitness Turns a Kildeer Gym Into Eight Themed Worlds

Kildeer – October 15, 2026 -- Amped Fitness is bringing Amped Universe, a gym split into eight themed worlds, to 20771 N. Rand Road in Kildeer, Illinois. The opening date, memberships and presale have not been announced yet.

The concept borrows from amusement park design. Members pass through portals into separate environments rather than walking past rows of equipment on one continuous floor.

Eight worlds replace one gym floor

Each destination is built around a different kind of workout:

By Editor , 15 October 2026
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Topgolf Goes Halloween: Gummy-Worm Margs and Half-Price Bays

Dallas – October 15, 2026 -- Topgolf guests can get 50% off gameplay on Halloween Saturday, October 31, with the code "BOO," and sip a gummy-worm-topped Haunted Marg while they play. The limited-time Halloween lineup runs now through November 1 at participating venues.

By Editor , 15 October 2026
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Pepsi and Off Season Shrink the NFL Puffer to Fit a Can

Purchase, N.Y. – October 15, 2026 -- Pepsi cans now have their own gameday outfit: a miniature NFL puffer jacket sized for a 12-ounce can, designed to keep the soda cold and hands comfortable at the tailgate, in the stadium or at a home watch party.

The jackets come from the first collaboration between Pepsi and Off Season, the sports-fashion brand founded by Kristin Juszczyk and Emma Grede. Off Season shrank its viral NFL puffer to fit the can.

By Editor , 15 October 2026
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Sam Hartman Fronts Sport Clips' New 'Sport Your Look' Ad

Georgetown, Texas – October 14, 2026 -- Sport Clips Haircuts has signed NFL quarterback Sam Hartman for a new "Sport Your Look" ad that jokes about waiting on the sideline with your hair already game-ready.

Hartman goes from the sideline to the Sport Clips chair

Hartman is a former Notre Dame team captain and MVP. In the spot, he waits on the sideline until the coach gives him the call to get into the game. The ad follows him onto the field, then moves to the full Sport Clips MVP Experience.

By Editor , 15 October 2026
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POPVIL's ColorSoft Brings Bold Swimwear Color to Activewear

Shanghai – October 14, 2026 -- Women who want workout gear with the same bright color blocking as swimwear can now buy POPVIL's new ColorSoftTM activewear collection at popvil.com and through the brand's official TikTok Shop, @popvil_official.

The collection covers sports tanks, leggings, active sets and active dresses. POPVIL says more silhouettes and colorways are planned.