NEW YORK – October 27, 2026 -- The Power Hour and the Power Play Impact Fund have started a 365-day countdown to a Guinness World Records attempt in October 2027, aiming to synchronize 60 minutes of physical movement across countries, communities and companies.

Dallas – September 30, 2026 -- USA Bobsled/Skeleton (USABS), the sport's national governing body, has named The Uptown Agency as its agency of record, handing the Dallas-based firm control of strategic communications, media relations, brand storytelling and digital strategy through a full Olympic quadrennial.