Switzerland
PEOPLE AT SWORD
“Making
myself
useful
on real
projects,
with real
deadlines.”
Meet
Elio Biffiger
Digital Marketing Intern
Elio joined Sword Switzerland in
November 2025 for a 6-month
internship, as part of his Master’s
degree at CREA Geneva, extended
for another six.
Alongside the marketing team, he
contributes to brand visibility and
communication initiatives,
applying what he learns in his
Master’s
to concrete projects.
1. What is your role
within Sword?
I create content for LinkedIn, newsletters
and marketing materials, posts, carousels,
visuals and partner announcements.
I manage Sword Switzerland’s
social
channels and editorial calendar.
I also run event communication end to
end: landing pages and registration in
HubSpot, invitations and follow-ups, visual
assets, and coordination with our partners.
Elio BIFFIGER
Digital Marketing Intern
2. Why did you join our
company?
I wanted a place where I would be given real
responsibility, not just watch from the side.
In a marketing team this size, you own your
projects from the first weeks.
Sword also sits in a world I knew nothing
about: SAP, data, cybersecurity.
Having to understand a subject before I can
write a single line about it has been the
steepest part of the curve and the most useful.
Elio BIFFIGER
Digital Marketing Intern
3. What did you like the
most about this adventure?
Working with people whose jobs I knew
nothing about a year ago: consultants,
engineers, sales teams. Every project starts
with understanding a new subject.
And events. Watching one go from a first
agenda draft to a confirmed programme,
a landing page and a guest list is where I’ve
learned the most.
Elio BIFFIGER
Digital Marketing Intern
"
The crowd sees the kickoff.
I prefer the part that comes
before it.
Elio BIFFIGER
Digital Marketing Intern
Start
the Sword
adventure
now
Visit sword-group.com